Sponsorship

Pont3 has a strong background in sponsorship strategy development and implementation.

We have managed large national multi-year campaigns for clients over many years.

Pont3 Director, Wayne Larden, was previously sponsorship manager for AMP before and during the very successful Olympic campaign which picked up numerous national awards. He has implemented both national and international sponsorship programs. Since then Pont3 has retained AMP as a client where we manage sponsorship programs on their behalf.

Pont3 work closely with brands to implement a program that provides a tangible and measureable return on investment. These skills have been refined further and enhanced through being a rights holder of major events allowing maximum leverage when representing other brands with their own campaigns.

Pont3 can also act as your sponsorship consultant to develop a sponsorship strategy that fits with your brand and business unit objectives. We can then either oversee it’s implementation or work with you to streamline this process.

We can assist in the following areas;

• Sponsorship strategy development
• Negotiation of rights
• Development and implementation of leverage programs
• Tracking, measurement and reporting of results
• PR management
• On-ground activation teams
• Merchandising
• Staff engagement
• Ambassador selection, negotiation and training.